Do referral programs work?
Referral programs generate new customers but that's not all. They also increase
current customer satisfaction and have a profound impact in building brand awareness.
Even those who don't become a customer immediately have a positive association with
your brand because it came recommended by a friend.
Can I use Buzz Referrals to generate leads?
Yes, you can generate leads for a prospect list, your email newsletter, or a specific
promotion. Everything works the same, except the action occurs on a lead form rather
than a purchase confirmation page. You simply need to place the Buzz Referrals pixel
on the confirmation page seen after the lead is submitted.
What is required to get started?
We will provide you with a pixel to place on your confirmation page, and if there
is a coupon, you will need to give us the coupon code and set it up to be applied
for Buzz Referrals inbound links. You will also need to send Buzz Referrals a high-resolution
logo of your site which we will use for your co-branded landing page.
How much does it cost?
Buzz Referrals works with a wide range of organizations - from small, entrepreneurial
companies to large corporations. We offer a tiered subscription system to best accommodate
your pricing and marketing needs. For additional questions about pricing, please
contact us.
Do I have to offer an incentive?
No, but both your promoter and their friend are more likely to participate if the
friend is receiving a benefit. This can be something with a dollar value (i.e. coupon),
but it can also be an entry into a contest or give-away. Our account managers can
help you pick incentives that are highly cost-effective but increase participation
rates.
